Sales Content That Writes Itself: The Sales Pitch Template

The Sales-Product Gap

Product teams live in Jira. They know every feature, every improvement, every bug fix. But that knowledge stays in tickets and sprint boards.

Sales teams need that same information—but packaged for customer conversations. Feature benefits, competitive advantages, use case examples.

Bridging the Gap Automatically

FastDoc's Sales Pitch template transforms product data into sales-ready content. It takes Jira issues and extracts:

• Value propositions
• Feature benefits (not just features)
• Use case scenarios
• Competitive talking points

When to Generate

Trigger on Epic completion to give sales a head start on new features.

Generate quarterly summaries of shipped improvements.

Create on-demand for specific customer conversations.

The Sales Team's Advantage

Sales reps who know the product win more deals. But they can't attend every planning meeting or read every Jira ticket.

Automated sales content keeps them informed without manual effort. Product ships a feature; sales gets talking points.

Pro Tips

Include customer-facing language in your Jira issue descriptions. The better the input, the better the output.

Set up automation to deliver sales content to a dedicated Confluence space or Slack channel.